Aligning operations strategy to business strategy…


Author: Shaik Abdul Khadar(Managing Director, Fruition Management Consulting Private Limited, India)

Operations strategy must be aligned to business strategy. If not the organizations will end up with inefficiencies and loses competitive advantage. You can fine 14 focus points mentioned below to help to avoid such problems.


According to Porter three generic strategies that a firm can use to competitively distinguish itself: cost leadership, product differentiation, and focus.  The cost leadership is achieved through low-cost, standardized, off-the-shelf products and standardized processes.  Production differentiation is achieved through high-quality products and easily adaptable processes.  Focus is achieved through cost advantage or responsive delivery and customization in response to target market segments.

During strategy formulation process senior leadership team usually performs external and internal strategic assessments and make clear choices what to do and what not to do.  Based on the choices made and other market exercise, senior leadership team come up…

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